Privacy policy

Last updated: Jan 05, 2025

1 Who We Are

Brand Beat Inc., an Ontario corporation, doing business as Riel Deal (“Riel Deal,” “we,” “us”), operates rieldeal.ai and related sub-domains (the “Site”).
Address: 4551 Zimmerman Ave, Niagara Falls, ON L2E 3M5, Canada.

2 Scope

This Policy follows:

  • PIPEDA (Canada), Alberta & BC PIPA; we do not actively market to Quebec.

  • 20 comprehensive U.S. state privacy statutes now in force (CA, VA, CO, CT, UT, IA, IN, TN, TX, FL, MT, OR, DE, NH, NJ, KY, NE, RI, MD, MN).

  • TCPA, CAN-SPAM, and other sector-specific U.S. laws.

3 Personal Information We Collect

Category Examples Purpose / Legal Basis*
Identifiers name, company, e-mail, phone, mailing/billing address Contract; legitimate interests
Commercial Data invoices, subscription details, credit-card tokens (Elavon Converge, Stripe, Square) Billing
Internet / Device Data IP, browser, pixel IDs, referrer, session timestamps Analytics, fraud prevention
Call Data dial-status logs & recordings from the Autocaller Tool (start, end, disposition) Quality control


*Where a statute grants additional rights (e.g., California deletion right), we honour those rights.

4 How We Collect

  • Directly via forms, e-mail, SMS, phone.

  • Automatically via cookies, Meta Pixel, LinkedIn Insight Tag, GA4 (after consent).

  • From clients who upload lead lists—Riel Deal acts as processor under a Data Processing Addendum.

5 How We Use Personal Information

  • Provide, bill for, and improve our services.

  • Verify identity, prevent fraud, enforce the Terms.

  • Run advertising/retargeting campaigns (after consent).

  • Meet legal obligations.

6 When We Share

  1. Payment processors – Elavon Converge, Stripe, Square.

  2. Cloud & analytics – Webflow (hosting), AWS, Google, Meta, LinkedIn.

  3. Autocaller Tool Vendor – Lead numbers and call-flow data (only if you activate the tool).

  4. Advisers / successors – auditors, lawyers, or as part of a merger or acquisition.
    We do not sell data for money.

7 International Transfers

Data is processed in Canada and the U.S. Contractual safeguards + industry-standard security (AES-256 at rest; TLS 1.2 +).

8 Retention

Business records kept indefinitely or until, at our discretion, no longer required—reviewed quarterly.

9 Your Rights

Jurisdiction Rights & How to Exercise
Canada Access, correction, withdraw consent – e-mail privacy@rieldeal.ai
CA, CO, VA, etc. Access, deletion, portability, opt-out of “sharing” – use our request form or Do Not Sell/Share link


We verify requests by matching at least two data points (e-mail + card last-4) and may request a signed declaration.

10 Cookies & Marketing Choices

See Cookies & Tracking Policy.
Opt out any time via banner, footer link, or sending “STOP” to SMS.

11 Security

MFA, RBAC, encryption in transit & at rest, annual pen-tests. Reportable breaches: notice to users/regulators within 72 hours of confirmation.

12 Changes

Material changes posted 10 days before they take effect.

13 Contact

info@rieldeal.ai